About Authentic Beauty
Authentic Beauty is a cosmetics and beauty brand and a full-service makeup salon and one of Atlanta’s only tweeze-only brow studios. Located at 4674 Roswell Rd Atlanta, Ga. 30342, Authentic Beauty’s in studio services include professional makeup applications, makeup lessons, brows, lash lifts, lash tints, organic facials, spray tanning, waxing, and more. Led by the nationally recognized brow guru, Alyson Howard-Hoag, and her award-winning team of makeup artists and estheticians, Authentic Beauty is also the home of organic skincare, our own brow and makeup line, a customized lipstick station, and other nontoxic products available in studio and online here.
Awards
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Recent Posts
![Combat brow blindness and don't give into the micro trends with brow expert Alyson Hoag of Authentic Beauty in Atlanta.](https://myimagejourney.com/wp-content/uploads/2024/07/EAAB706C-3A83-4892-B11F-22E1D5F92F97-300x157.png)
Understanding Brow Blindness from Alyson Hoag of Authentic Beauty Makeup Salon & Brow Studio
Lately, social media, especially TikTok, has been abuzz with the term ‘brow blindness.’ This phenomenon describes the struggle many face in finding a brow shape that truly enhances their natural features. Instead of embracing what suits them best, people chase fleeting trends, often leading to unfortunate brow mishaps that are widely shared on platforms like
![Best Brows Atlanta 2024 Authentic Beauty](https://myimagejourney.com/wp-content/uploads/2024/07/2024-Best-of-BSA-Badge_VOTE-FOR-US-300x226.jpg)
Voting Starts today: Please Vote for Authentic Beauty for Best Brows Atlanta 2024
Exciting news! Authentic Beauty Makeup Salon & Brow Studio in Atlanta has been nominated for the prestigious title of Best Brows Atlanta by Best Self Atlanta Magazine in their Best of 2024 contest! Voting opens today, July 2nd, at noon and will close on July 11th at 11:59pm. Here’s how you can cast your vote daily
![Celebrate Father’s Day with Authentic Beauty: The Perfect Gifts for Dad in Atlanta](https://myimagejourney.com/wp-content/uploads/2024/06/fathers-day-blog-ft-img-300x157.png)
Celebrate Father’s Day at Authentic Beauty: The Perfect Gifts for Dad
Father’s Day is just 4 days away, on Sunday, June 16th, and it’s the perfect time to show the special men in your lives how much they mean to you. This year, why not go beyond the usual gifts and treat Dad to some much-needed self-care and grooming at Authentic Beauty in Atlanta? Here’s our