Atlanta's Award-Winning Makeup Salon & Brow Studio
Authentic Beauty is a makeup and tweeze-only brow studio in Atlanta. Located at 80 W. Wieuca Road NE, Suite 160 (inside True Glow Bronze & Beauty Studio), Authentic Beauty’s in-studio beauty services in Atlanta include professional makeup applications, makeup lessons, brows, strip lashes, and more. Led by the nationally recognized brow guru, Alyson Hoag, Authentic Beauty is also home to organic skincare, our own brow and makeup line from Genuist Beauty, a customized lipstick station, and other non-toxic products available in the studio and online here.
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Recent Posts

Hydrating Tinted Moisturizer & Micro-Defining Brow Pencil: New Makeup at Authentic Beauty
An exclusive preview of 2 new makeup essentials arriving soon at Authentic Beauty in Atlanta: our hydrating tinted moisturizer and micro-defining brow pencil.

Care for What You Keep: Why Brows Deserve Hair Care
At Authentic Beauty Makeup Salon and Brow Studio in Atlanta, we say Brows First for a reason. Brows frame your eyes, anchor your facial features, and balance your whole look. Before you apply eyeshadow, blush, or lipstick, your brows establish the baseline for your makeup. When your brows are groomed and manageable, you often find

Authentic Beauty Wins Best Brow Studio Atlanta for 2026
Celebrate over 18 years of award-winning brow shaping as Authentic Beauty Makeup Salon & Brow Studio takes home top honors for 2026.



