Makeup Salon & Brow Studio

About Authentic Beauty

Authentic Beauty is a cosmetics and beauty brand and a full-service makeup salon and one of Atlanta’s only tweeze-only brow studios. Located at 4674 Roswell Rd Atlanta, Ga. 30342, Authentic Beauty’s in studio services include professional makeup applications, makeup lessons, brows, lash lifts, lash tints, organic facials, spray tanning, waxing, and more. Led by the nationally recognized brow guru, Alyson Howard-Hoag, and her award-winning team of makeup artists and estheticians, Authentic Beauty is also the home of organic skincare, our own brow and makeup line, a customized lipstick station, and other nontoxic products available in studio and online here.


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Recent Posts

Top 5 Beauty Services in Atlanta to Consider for Summer
The Top 5 Beauty Services in Atlanta to Consider for Summer 

Things are heating up in Atlanta, and it is time to say hello to travel, sun, sand, and water! All this warm weather and sun exposure also means that we have to make changes to our beauty routines to reflect these seasonal shifts.  Authentic Beauty in Atlanta wants to make beauty and self-care accessible and

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