Finding a daily makeup routine that helps you put your best face forward without taking up precious time can feel exhausting, but our two upcoming arrivals—a hydrating tinted moisturizer and micro-defining brow pencil—are designed to make getting gorgeous on the go easier than ever.
Traditional heavy foundations often settle into texture, fine lines, and wrinkles, making the very areas you want to soften look even more pronounced. Dry formulas rob the skin of moisture by midday, while stiff brow pencils pull at fine hair or leave harsh, blocky lines. When all you want is a quick, Level 1 makeup look that gets you gorgeous on the go with a dewy, hydrated glow, heavy products just get in the way.
Consider this your exclusive insider heads-up: two brand-new products are arriving soon at Authentic Beauty Makeup Salon and Brow Studio—our hydrating Tinted Moisturizer and Micro-Defining Brow Pencil—designed specifically to answer those exact pain points.
While these formulas are not yet available for general purchase, our community is getting an early preview of our upcoming hydrating tinted moisturizer and brow pencil routine—and you can experience them live in the studio during your next appointment.
Problem 1: Heavy Foundations, Settling Lines & Midday Dryness
The Solution: Our Hydrating Tinted Moisturizer
When lab manufacturing changes caused our beloved classic tinted primer to be discontinued, founder Alyson Hoag set out to create an upgrade rather than a basic substitute. For clients missing that effortless “Level 1” makeup staple, or anyone dealing with foundation that clings to wrinkles and texture, our Hydrating Tinted Moisturizer delivers breathable, buildable coverage powered by active skincare.
How Authentic Beauty’s New Hydrating Tinted Moisturizer Compares to Other Tinted Moisturizers:

Problem 2: Sparse Brow Gaps & Harsh, Blocky Lines
The Solution: Micro-Defining Brow Pencil
Filling brows without creating artificial lines requires a precision tool formulated to glide without pulling fine hair. Alyson has searched for a pencil for her brow clients for what feels like forever that provides soft, individual detail.
In fact, a few clients got an early taste during a soft studio release, and we went through our entire first run almost immediately! Our next shipment is officially on its way to restock the studio.
Before applying color, look closely at your brow hair and the spaces between it. Do you need tiny, hair-like marks in a sparse area, or are you trying to shade an exposed patch of skin? Those require different techniques.
Our upcoming Micro-Defining Brow Pencil features an ultra-fine tip that draws soft, controlled, hair-like strokes to fill gaps without drawing a solid brow block.
- Nourishing Plant Wax Base: Crafted with Candelilla and firm Carnauba waxes to maintain a precise tip structure while providing a smooth glide.
- Conditioning Castor Seed Oil: Infused with Castor Seed Oil to condition natural brow strands during application.
- Built-in Spoolie: Blends pigment effortlessly for a soft, natural finish.
- 4 Versatile Shades: Available in Espresso, Chocolate, Ash Brown, and Soft Brown.
Choosing Your Tool: Use the Micro-Defining Brow Pencil when you need individual hair-like strokes. If you have exposed skin gaps without hair, pair it with Genuist Beauty’s Roller Brow Defining Pen to stain the skin beneath the hair.
How to Layer: Alyson’s Makeup Routine using our hydrating tinted moisturizer and micro-defining brow pencil

To achieve seamless, long-lasting wear, Alyson recommends pairing our upcoming arrivals with essential Genuist Beauty complexion prep products:
- Under-Eye Base: Tap Genuist Beauty’s Smooth Canvas (Under Eye Primer) gently beneath the eyes to hydrate delicate skin and soften fine lines.
- First Primer Step: Sweep Genuist Beauty’s Smooth Reflection (Face Primer) across the face and décolletage. Smooth Reflection serves as your primary smoothing primer, filling in textured areas and blurring fine lines and pores.
- Apply our hydrating Tinted Moisturizer: Smooth our hydrating tinted moisturizer all over your face, just like you would have with our discontinued tinted primer.
- Frame the Brows: Use the Micro-Defining Brow Pencil to fill sparse gaps with tiny, light strokes, then blend with the spoolie. Follow this with the Roller Brow Defining Pen if you have larger areas and gaps in your brows.
- The Luminous Lock: Lightly apply a bit more Smooth Reflection over top of the Tinted Moisturizer to set your look in place before applying lip color and completing the rest of your makeup.
Try Them First at Authentic Beauty in Atlanta
These upcoming formulas are not yet on retail shelves, but you do not have to wait for the official release to see them in person. We invite you to try them out during your next visit to Authentic Beauty Makeup Salon and Brow Studio.
Our award-winning makeup artists will help you discover your ideal shade matches for our hydrating tinted moisturizer and brow pencil and demonstrate Alyson’s layering techniques live in the chair so you are ready when they officially land.
Visit Our Atlanta Makeup & Brow Studio:
Authentic Beauty Makeup Salon and Brow Studio is located at 80 W. Wieuca Road NE, Suite 160, Atlanta, GA 30342 (Located inside True Glow Bronze & Beauty Studio)
Phone: (404) 849-0443
Book Online: www.myimagejourney.com
Serving Areas: Buckhead, Chastain Park, Brookhaven, Sandy Springs, and Greater Atlanta

