This past weekend, Authentic Beauty Makeup Salon & Brow Studio in Atlanta was deeply honored to take part in one of the most meaningful events of the year: the 2025 Quiet Heroes Luncheon, hosted by CURE Childhood Cancer.
Held at Flourish in Atlanta, this powerful gathering was created to honor the mothers of children who are courageously fighting cancer—mothers who embody strength, love, and resilience in ways that words can hardly describe. These women aren’t just caregivers—they are warriors, healers, protectors, and quiet heroes in the truest sense.
And for one beautiful afternoon, they were the ones being cared for.
For the 15th consecutive year, our beauty team at Authentic Beauty provided complimentary makeup services to dozens of these incredible moms—offering them not just beauty, but a sacred pause. A moment to be seen. To exhale. To feel radiant, pampered, and wrapped in love.
In our makeup chairs, we witnessed stories of courage and heartbreak. We saw joy sparkle through tears. We shared laughter, hugs, and deep gratitude. What unfolded was more than a beauty service—it was an act of recognition. A mirror held up to remind them: You are not invisible. You are not forgotten. You are worthy of this moment, and so much more.
Watch the 2025 Quiet Heroes Luncheon Recap Video below to feel the emotion, light, and sisterhood from this unforgettable day:
This event wasn’t just about makeup. It was about making space for beauty in the midst of hardship, and reflecting the strength of these mothers back to them—both inside and out.
And you can help too. If you are moved by their stories and inspired by the mission of CURE Childhood Cancer and Quiet Heroes, consider making a donation. Your support helps fund life-saving pediatric cancer research and offers critical support to the families who need it most. Click here to donate to CURE Childhood Cancer.
To every mom who sat in our chair this weekend at the Quiet Heroes event—you are the definition of beauty. Thank you for letting us love on you. Thank you for your courage. You are our inspiration.
