Hydrating Tinted Moisturizer & Micro-Defining Brow Pencil: New Makeup at Authentic Beauty
An exclusive preview of 2 new makeup essentials arriving soon at Authentic Beauty in Atlanta: our hydrating tinted moisturizer and micro-defining brow pencil.
An exclusive preview of 2 new makeup essentials arriving soon at Authentic Beauty in Atlanta: our hydrating tinted moisturizer and micro-defining brow pencil.
Celebrate over 18 years of award-winning brow shaping as Authentic Beauty Makeup Salon & Brow Studio takes home top honors for 2026.
From makeup chair conversations to global advocacy, Authentic Beauty founder Alyson Hoag reflects on the extraordinary life and leadership of Pat Mitchell, exploring visibility, influence, and the power of women’s stories.
Looking for the best brow shaping in Atlanta without the waitlist? Discover natural brow rehabilitation and expert grooming with licensed esthetician Anya Pinkney at Authentic Beauty Makeup Salon & Brow Studio.
Authentic Beauty has officially moved to its new Atlanta location inside True Glow Bronzing & Beauty Bar. Discover where to find us, appointment hours, and what clients can expect in this exciting new chapter.
Have you ever looked in the mirror and not recognized yourself? You aren’t alone. Our founder, Alyson Hoag, recently sat down with Christine D. Gale on the Girl Out of Order Podcast for a powerful conversation about the deep connection between identity, resilience, and the image we project to the world. For over 40 years, …
Beyond the Mirror: Alyson Hoag on the “Girl Out of Order” Podcast Read More »
Ditch the chocolates and grocery store flowers this Valentine’s Day. Discover our 2026 Valentine’s Gift Guide, featuring intentional beauty experiences and exclusive specials designed to go beyond the surface and leave a lasting impression!
January is not about starting over. It is about authorship. The Image Journey is a personalized makeup experience in Atlanta designed for women who want their image to reflect who they are now, not a trend or template.
Discover Smooth Reflection, the new face primer that helps makeup stop settling into fine lines. Try it at Authentic Beauty’s Holiday Party and get presale access.
Join us December 11 for Atlanta’s most anticipated holiday beauty event with exclusive savings, free mini makeovers, and a first look at a major new Genuist Beauty product.