Celebrating 15 Years of Beauty & Brow Excellence in Atlanta Join us in the heart of Atlanta’s beauty scene for a uniquely glamorous event at Authentic Beauty Makeup Salon & Brow Studio. We’re hosting our 15th Anniversary Party on Saturday, June 1st from 5 PM to 8 PM, where we will toast to a legacy …
This Earth Day, Authentic Beauty Makeup Salon & Brow Studio is excited to spotlight an issue close to our founder’s heart—the environmental impact of cosmetic packaging waste and clean beauty. An Earth Day Message from Alyson Hoag Since my 20s, I’ve been passionate about beauty and wellness, but I became increasingly concerned about the harmful …
Celebrating Earth Day-Your beauty routine can make a real difference Read More »
Exciting news! Authentic Beauty Makeup Salon & Brow Studio in Atlanta has been nominated for the prestigious title of Best Brows Sandy Springs by My Sandy Springs Magazine in their Best of 2024 contest! Here’s how you can cast your vote daily for us for Best Brows Sandy Springs: We’re thrilled to be recognized once again …
Please Vote for Authentic Beauty for Best Brows Sandy Springs 2024 Read More »
In the world of beauty, eyebrows are more than just facial features—they are the frame that sets the tone for your facial symmetry, expression, and overall look. Or in the words of the Brow Guru, Alyson Howard-Hoag, if the eyes are the windows to the soul, your eyebrows are the curtains. Routine brow shaping (tweeze-only …
Authentic Beauty Makeup Salon & Brow Studio, under the visionary leadership of Alyson Howard-Hoag, is stepping into an exhilarating new chapter. Alyson, our esteemed founder and an award-winning brow and makeup artist with over 35 years in the beauty industry, is unveiling her much-anticipated cosmetics line, Genuist Beauty, at The Makeup Show in Atlanta, taking …
This Valentine’s Day we are celebrating the gift of friendship at Authentic Beauty Makeup Salon & Brow Studio with a Galentine’s Day Beauty Giveaway. This is your chance to get your BFF’s brows & makeup done for free at the salon voted Best Brows and Makeup in Atlanta. 25 Authentic Beauties will receive a free …
Win a Galentine’s Day Beauty Giveaway for Your Bestie at Authentic Beauty Read More »
Authentic Beauty Makeup Salon & Brow Studio has been nominated for My Buckhead magazine’s “Best of 2024” contest for Best Brows Buckhead in 2024. Voting opens today, January 15th, at noon, and will close on January 19th at 11:59pm. Here’s how to vote for Authentic Beauty for Best Brows Buckhead Voted Best Brow Studio in Atlanta and Buckhead year …
Authentic Beauty has been nominated Best Brows Buckhead in 2024! Please vote for us. Read More »
Alyson Hoag, CEO & founder of Authentic Beauty Makeup Salon & Brow Studio & Genuist Beauty cosmetics, has over 30 years of experience specializing in brows and is known as the brow guru of Atlanta. Her Atlanta brow studio has won Best Brows Atlanta year after year for a reason, and what makes her approach …
Have Your Brows Stopped Growing? This is How to Get Your Brows Blooming Again! Read More »
A few weeks ago, I found myself underground in a Parisian cave of sorts where I sat for 12 hours having art imprinted on me. The sound of the buzz from the machine was our soundtrack as the artist went to work on her canvas, my body, for well over half a day. As the …
12 Hours in a Tattoo Cave in Paris: Rebranding Life After 50 Read More »
Applying eyeliner can be one of the most difficult and frustrating parts of any makeup routine. Liner can be unsymmetrical or bumpy, difficult to remove, and the delivery system can be difficult to manage such as having too thick of a brush tip. That’s why Alyson Howard-Hoag, the creator of Genuist Beauty cosmetics, understands the …
Sign Up for Exclusive Offers, Tips & Events
© 2022 Authentic Beauty