total brow care system

Unlock Your Best Brows Ever: The Ultimate Guide to Brow Care After Getting Your Brows Done

Unlock Your Best Brows Ever: The Ultimate Guide to Brow Care After Getting Your Brows Done

In the world of beauty, eyebrows are more than just facial features—they are the frame that sets the tone for your facial symmetry, expression, and overall look. Or in the words of the Brow Guru, Alyson Howard-Hoag, if the eyes are the windows to the soul, your eyebrows are the curtains. Routine brow shaping (tweeze-only …

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Alyson Howard Hoag of Authentic Beauty and Genuist Beauty to attend the Makeup Show in Atlanta in 2024

Alyson Howard-Hoag to Debut her Cosmetics Line, Genuist Beauty, at The Makeup Show in Atlanta

Authentic Beauty Makeup Salon & Brow Studio, under the visionary leadership of Alyson Howard-Hoag, is stepping into an exhilarating new chapter. Alyson, our esteemed founder and an award-winning brow and makeup artist with over 35 years in the beauty industry, is unveiling her much-anticipated cosmetics line, Genuist Beauty, at The Makeup Show in Atlanta, taking …

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Genuist Beauty's Brow Renewal Mask is a deep conditioning eyebrow mask

Genuist Beauty’s Brow Renewal Mask-an ultra hydrating and deep conditioning brow mask

Wake up with fortified and healthier-looking brows with Genuist Beauty’s Brow Renewal Mask ($40), a super hydrating, deep conditioning brow mask for more potent and intensive conditioning for your eyebrows.  Similar to deep conditioning hair masks, this hydrating mask for your brows promotes the appearance of stronger, softer, more fortified and healthier looking brows with …

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Genuist Beauty's Revival Brow daily brow conditioning treatment

Genuist Beauty’s Revival Brow– a daily brow conditioning treatment

Genuist Beauty’s Revival Brow ($35) is a daily brow conditioner and pre-styling treatment that conditions, nourishes, and hydrates your brows for optimal brow blooming. Like a daily hair conditioner, this daily brow conditioner rehydrates and replenishes your brow hair every day.  With the consistency of a serum, Revival Brow improves the feel and manageability of …

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